John Distilleries - Current Openings
Executive Visitor Center
Winery Experience:
2 years in Hospitality industry (most preferred)/ sales/ marketing/ emceeing/travels and tours.
Language Competency:
English, Hindi and Kannada
Location:
Bangalore (Chunchankuppe, Near Big banyan Tree).
Preferred if WSET Level 2 has been completed.
Job Description:
Guest Relations: Lead generation, booking management, guest reception, handling guest queries and grievances, and ensuring an enjoyable tour experience.
Wine tours: Responsible for the wine tour experience from guests' arrival at the winery, through the winery and vineyard tour, understand and explain the wine making processes and conduct detailed tastings with the delivery of knowledge of all Big Banyan products.
Sales: Increased footfall for wine tours and achieve sales targets of wine at the boutique.
CRM Management: Recording customer data and feedback and timely coordination with the marketing team. Timely reporting of sales data/inventory to concerned departments.
Operations Management: Responsible for wine bottle sales from the boutique at the winery. Ensuring set targets are met on a month to month basis.
The candidate will be required to continuously invest time in self education and awareness to improve knowledge on wines.
Senior Brand Manager
Position Summary:
Responsible from managing the brand from brand planning all the way to activity planning, including for formulating brand strategies/plans for the assigned brand, identifying unique market needs and consumer opportunities and developing advertising & promotion activities to create brand desire in trade and amongst end consumers and achieving brand targets. Also responsible for managing the allocated brand budget.
Candidates must have at least 3-4 years of experience in the alco-bev industry.
Job Responsibilities
Core (Technical / operational responsibilities e.g. functional duties, financial mgt., project management)
| No. | Main areas in which this job must get results in order to achieve its purpose (What the job holder is personally responsible for and what the end result is required from it) |
|---|---|
| 1 | Develop the national Brand strategy and brand plans including opportunities for the brand, promotion strategy, digital and content strategy to achieve targets on equity and market share. |
| 2 | Propose brand specific goals - Distribution, Awareness and Image based on analysis of current situation and company's business goals. |
| 3 | Create brand pull and loyalty for portfolio growth and achievement of brand targets through identification of relevant properties, initiatives, advertisement and effective utilization of ATL and BTL activities. |
| 4 | Assist Sales in developing volume and profit forecasts and recommend pricing for the specified brand. |
| 5 | Assist regional and trade marketing team in identifying drivers for key markets and preparing local brand plans aligned to the national plans. |
| 6 | Determine and communicate the appropriate positioning, pricing and packaging of relevant products. |
| 7 | Communicate on a timely basis any NPD/pack change initiatives and any promotion which have production implications (packaging materials/capacity). |
| 8 | Implement best practices across all brand initiatives/briefs with the agencies and monitor their adherence and stay compliant. |
| 9 | Champion and follow all policies relating to responsible marketing of alcoholic beverages which include DD&D, Sustainability, Sociability and alcohol. |
| 10 | Capacity of handling and developing team while delivering on the brand objectives. |
People Management (Responsibility For Leading, Motivating And Developing Staff)
| No. | Main areas in which this job must get results in order to achieve its purpose |
|---|
Key Interactions:
| Position/agencies you interact with | Details of interactions with a focus on end result | Frequency of Interaction | |
|---|---|---|---|
| Internal |
|
||
| External |
|
||
Decision - Making:
| Type of Decision | Details |
|---|---|
| Operational | |
| Technical | |
| Financial |
Job Requirements:
| Type of Decision | Minimum | Ideal |
|---|---|---|
| Qualification | PG Diploma in Marketing, Media Studies, Economics, Management | MBA (Marketing) |
| Work Experience | 5 years of relevant experience in product management/marketing | 7-8 years of relevant experience in brand management/sales/trade marketing in a FMCG, Alcoholic Beverages, FoodTech environment |
| Special Requirements | Exposure to similar category | Experience in handling brand P&L, Agency management, creative development process, digital and content marketing, passion for building craft and challenger brands |
Brand Manager
Position Summary:
Responsible from managing the brand from brand planning all the way to activity planning, including for formulating brand strategies/plans for the assigned brand, identifying unique market needs and consumer opportunities and developing advertising & promotion activities to create brand desire in trade and amongst end consumers and achieving brand targets. Also responsible for managing the allocated brand budget.
Job Responsibilities
Core (Technical / operational responsibilities e.g. functional duties, financial mgt., project management)
| No. | Main areas in which this job must get results in order to achieve its purpose (What the job holder is personally responsible for and what the end result is required from it) |
|---|---|
| 1 | Develop the national Brand strategy and brand plans including opportunities for the brand, promotion strategy, digital and content strategy to achieve targets on equity and market share. |
| 2 | Propose brand specific goals - Distribution, Awareness and Image based on analysis of current situation and company's business goals. |
| 3 | Create brand pull and loyalty for portfolio growth and achievement of brand targets through identification of relevant properties, initiatives, advertisement and effective utilization of ATL and BTL activities. |
| 4 | Assist Sales in developing volume and profit forecasts and recommend pricing for the specified brand. |
| 5 | Assist regional and trade marketing team in identifying drivers for key markets and preparing local brand plans aligned to the national plans. |
| 6 | Determine and communicate the appropriate positioning, pricing and packaging of relevant products. |
| 7 | Communicate on a timely basis any NPD/pack change initiatives and any promotion which have production implications (packaging materials/capacity) |
| 8 | Implement best practices across all brand initiatives/briefs with the agencies and monitor their adherence and stay compliant. |
| 9 | Champion and follow all policies relating to responsible marketing of alcoholic beverages which include DD&D, Sustainability, Sociability and alcohol |
People Management (Responsibility For Leading, Motivating And Developing Staff)
| No. | Main areas in which this job must get results in order to achieve its purpose |
|---|
Key Interactions:
| Position/agencies you interact with | Details of interactions with a focus on end result | Frequency of Interaction | |
|---|---|---|---|
| Internal |
|
||
| External |
|
||
Decision - Making:
| Type of Decision | Details |
|---|---|
| Operational | |
| Technical | |
| Financial |
Job Requirements:
| Type of Decision | Minimum | Ideal |
|---|---|---|
| Qualification | PG Diploma in Marketing, Media Studies, Economics, Management | MBA (Marketing) |
| Work Experience | 3 years of relevant experience in product management/marketing | 5 years of relevant experience in brand management/sales/trade marketing in a FMCG, Alcoholic Beverages, FoodTech environment |
| Special Requirements | Exposure to similar category | Experience in handling brand P&L, Agency management, creative development process, digital and content marketing, passion for building craft and challenger brands |
Manager
Reports to
Head - International Business
Department
International Business-Sales Export
Profile of candidate
Age - 30 to 35 years with base location in Bangalore, India
Academic Qualification
- Mandatory - Graduation
- Desirable - MBA/PGDM. Additional Qualification in International Business will be an added advantage
Professional Experience
- Preferably from Alcobev/Non-alcoholic drinks / Juices / FMCG.
- 8-10 years of relevant experience in International Business. Travel Overseas for Business Meeting / International Trade Fairs.
Roles and Responsibilities
1.Key Responsibilities
- The profile is focused on Sales and Business Development for PJSM in International markets
- Identifying prospective clients and Mapping their needs and - mobilizing resources internally and externally to meet their needs.
- The Role will include coordination with Marketing and Digital teams to meet the marketing and digital needs of brands in different markets
- Tracking the Competition and its activities and taking proactive actions for Strengthening the Brand.
- Knowledge of laws and Compliance that are applicable in different markets.
- The role will require traveling to different International markets
- Increase channel sales from existing clients in the geographical region (Both Volume and Value)
- Market visits, sales drives with distributor team to push sales.
- Attend trade fairs/ festivals to promote the brand
- Host tasting sessions, masterclasses with retailers & clients in different markets.
2. Overall budgeted volume for markets assigned
- To meet the budgeted volumes for the region
- Maximize markets visits and conduct tastings and masterclasses
3. Business Responsibilities
- Deliver the volume & profitability plan, within budgeted spends / trade schemes
- Coordination with Marketing and Digital teams to develop & drive Brand's annual plan - both ATL & BTL
- Conduct Monthly /Quarterly reviews and Resolve all action plans under brand as discussed in the review meetings
- To build and sustain strong relationships with partners / distributors.
4. Reports and Claims
- Maintain the necessary reporting formats, data and back up register
- Should be good with numbers
- Should have good knowledge of export procedures.
Travel : Approx. 10 days in a month
Computer Skills : Needs to possess a high degree of proficiency in Microsoft excel and power point
Compensation :
Location : Bangalore, India
